<?xml version="1.0" encoding="UTF-8"?>
<!--
  Hostname: the APEX, https://marginlens.com.au, with no www.

  It must match the canonical and og:url in index.html. It did not until
  20 Aug: every URL here named www while every canonical tag named the apex,
  which is contradictory advice to a crawler about which of two hosts serving
  identical content is the real one. Both resolve, so nothing was broken for a
  visitor - it was only ever wrong for a machine.

  Only pages that are genuinely public and worth indexing.

  Deliberately absent, and robots.txt disallows them too: /report/, /account/,
  /checkout/ and /admin. A briefing names a third party and describes their
  public pricing behaviour at a point in time - it sits behind a login, and must
  never be indexed even if a URL leaks.

  The legal documents ARE listed. They are public representations, they are the
  terms a buyer accepts, and being findable is the point of publishing them.
-->
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    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
  </url>
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    <loc>https://marginlens.com.au/legal/terms</loc>
    <changefreq>monthly</changefreq>
    <priority>0.3</priority>
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    <loc>https://marginlens.com.au/legal/privacy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://marginlens.com.au/legal/methodology</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://marginlens.com.au/legal/disclaimer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://marginlens.com.au/legal/services-agreement</loc>
    <changefreq>monthly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://marginlens.com.au/legal/sweep-consent</loc>
    <changefreq>monthly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://marginlens.com.au/tools</loc>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
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  <url>
    <loc>https://marginlens.com.au/tools/ecommerce-margin-calculator</loc>
    <changefreq>monthly</changefreq>
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  </url>
  <url>
    <loc>https://marginlens.com.au/tools/contribution-margin-calculator</loc>
    <changefreq>monthly</changefreq>
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  </url>
  <url>
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  <url>
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  <url>
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    <loc>https://marginlens.com.au/tools/sku-profitability-calculator</loc>
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